The iServU blog
Playbooks you can run, not just read
Practical guides on AI automation, managed IT, and search & growth marketing, written by the operator who ships them.
Your Google Business Profile Is Wasted If Your Site Is Slow
Your Google Business Profile earns the click. Your website closes, or loses, the customer. Here's what happens when a fast GBP meets a slow site.
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Latest articles
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The Speed Advice You Got Two Years Ago Is Now Wrong
Google changed the metric in March 2024, pass thresholds rose, and visit costs climbed 19%. A 2022 audit is grading you on an obsolete standard.
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Small Businesses Get Zero Patience Buffer
73% of consumers wait longer for a brand they know. Unknown businesses get none of that patience. What that means for small business website speed.
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